MSICRM – A CRM for the Insurance Industry

Hi, I’m Doug. I needed a CRM for my insurance business. A CRM is a Customer Relationship Manager – a system to track leads, clients, applications, customer contacts, store documents, and much more… I searched around and found that a lot of CRM’s were either VERY expensive ($50/user per month or higher) or just not built for the individual insurance agent or small insurance agency.

The expensive CRM’s were only feasible for use by large agencies as they are expensive on a per-user basis but they had every bell and whistle known to justify the expense (or not depending on how you looked a it). That’s fine if you have a big budget. But not for the small agency or independent agent.

The free CRM’s weren’t customized for the insurance industry nor for the individual agent and took a lot of work and expense to create something that could work for an agent.

We built a CRM that works for the the individual agent AND small to medium insurance agency: MSICRM. Out of the box, it is built for the life and health insurance agent and the cost is low on a per user per month basis.

Features of MSICRM:

  • Track Leads, Clients, and Applications – the full lifecycle of a policy at your fingertips
  • Track all Communication (email, phone, text) to and from a client
  • Insert Leads via import, manually entered and via API insert (Lead Heroes, Lead Connection, RGIDA, NextGen, Datalot, etc…) with response images from mailings
  • Dial Leads via Click To Call from web browser
  • Send Text* and Email right from Lead and Client List. SMS Text is subject to usage charges billed directly by carrier and requires a credit card on file for active billing.
  • In-depth Reports Canned and Custom
  • Sensitive data is encrypted
  • Role-based permissions
  • Calendar Sync with Google Calendar***
  • Email Integration
  • Mailchimp Integration for bulk email campaigns
  • Scalable from 1 to 250+ Users
  • Regular Updates with Release Notes
  • Brut Force protection
  • Cloud based for Data BackUp and Admin Ease of Use

Images of MSICRM Functions:

msicrm homepage view
MSICRM Home View
MSICRM Leads List View
Leads List View
MSICRM Client Detail View
Client Detail View
MSICRM Application List View
Application List View
MSICRM Application Detail View
Application Detail View
MSICRM Report View
Report View

Our pricing is straight-forward. It is based on number of users.

  • 1-5 Users : $29.99 per user per month
  • 6-29 Users : $26.39 per user per month
  • 30+ Users : $23.39 per user per month
  • 20% off for a one year prepaid subscription
  • API Integration is $100 flat rate per connection
  • That’s it!

To buy MSICRM, click here to order online.

Please contact us to arrange a demo at 843-936-0632 or email

***Google Calendar Sync is a Beta offering. It is still in testing phase. It requires explicit permission from the user (as well as a Gmail account) to integrate meetings from MSICRM Calendar into a system-generated Google Calendar that has two-way sync capability. MSICRM only uses the data to provide the Calendar sync service. See our privacy policy for details.